Frank William Jefkins
22 works on record
Works
Public relations techniques
1994
Modern marketing
1993
International dictionary of marketing and communication
1987
Communication in industrialising countries
1986
Advertising
1985
Public relations for management success
1984
Public relations for marketing management
1978
Planned press and public relations
1977
Marketing and PR media planning
1974
Advertising today
1971
Public relations
Sell anything by mail!
1990
Secrets of Successful Direct Response Market
1990
Dictionary of advertising, direct response marketing and sales promotion
1990
Advertisement writing
1976
Dictionary of marketing and communication
1973
Planned public relations
1969
Press relations practice
1968
Public relations in world marketing
1966
Wanted on holiday
1960
Copywriting and its presentation
1958
O Marketing Directo