Rudolf Franz Flesch
1911
28 works on record
Works
The art of clear thinking
1951
Why Johnny can't read
The new book of unusual quotations
The art of readable writing
How to write plain English
Marks of readable style
The book of surprises
Look it up
How to test readability
The book of unusual quotations
ABC of Style
Why Johnny can't read--and what you can do about it
The way to write
A new guide to better writing
Say what you mean
The Art of plain talk
The classic guide to better writing
Lite English
A deskbook of American spelling and style
How you can be a better student
Best articles
Why Johnny Still Can't Read
How to be brief
Marks of Readable Style: A Study in Adult Education (Columbia University, Teachers College, Contributions to Education Series : No 897)
How to make sense
A new way to better English
How to write better
Teaching Johnny to read